C\u00e1c kho\u1ea3n chi ph\u00ed qu\u1ea3ng c\u00e1o VOV giao th\u00f4ng<\/h2>\n\n\n\n![\"chi](\"https:\/\/www.kenhvovgiaothong.com\/wp-content\/uploads\/2019\/04\/quang-cao-vov-min.jpeg\")
<\/figure>\n\n\n\nChi ph\u00ed booking qu\u1ea3ng c\u00e1o<\/h3>\n\n\n\n
To\u00e0n b\u1ed9 d\u1ecbch v\u1ee5 booking qu\u1ea3ng c\u00e1o tr\u00ean k\u00eanh radio<\/a> n\u00f3i chung v\u00e0 k\u00eanh VOV giao th\u00f4ng n\u00f3i ri\u00eang \u0111\u1ec1u \u0111\u01b0\u1ee3c \u1ea5n \u0111\u1ecbnh m\u1ed9t th\u1eddi l\u01b0\u1ee3ng ph\u00e1t s\u00f3ng c\u1ed1 \u0111\u1ecbnh. L\u01b0\u1ee3ng spot cho m\u1ed7i khung gi\u1edd \u0111\u1ec1u c\u00f3 gi\u1edbi h\u1ea1n. C\u00f3 r\u1ea5t nhi\u1ec1u k\u00eanh radio hi\u1ec7n nay, tu\u1ef3 v\u00e0o t\u00ednh ch\u1ea5t c\u1ee7a t\u1eebng k\u00eanh m\u00e0 c\u00f3 nh\u1eefng \u0111\u1ed1i t\u01b0\u1ee3ng th\u00ednh gi\u1ea3 kh\u00e1c nhau. V\u00ec th\u1ebf, vi\u1ec7c l\u1ef1a ch\u1ecdn m\u1ed9t k\u00eanh radio ph\u00f9 h\u1ee3p v\u1edbi kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a s\u1ea3n ph\u1ea9m\/ ng\u00e0nh h\u00e0ng c\u1ea7n qu\u1ea3ng c\u00e1o l\u00e0 r\u1ea5t quan tr\u1ecdng.<\/p>\n\n\n\nChi ph\u00ed qu\u1ea3ng c\u00e1o tr\u00ean VOV giao th\u00f4ng<\/em> c\u0169ng do \u0111\u00f3 m\u00e0 tu\u1ef3 thu\u1ed9c v\u00e0o k\u00eanh b\u1ea1n mu\u1ed1n qu\u1ea3ng c\u00e1o l\u00e0 g\u00ec? V\u00e0o khung gi\u1edd n\u00e0o? Ri\u00eang k\u00eanh VOV giao th\u00f4ng hi\u1ec7n nay \u0111ang l\u00e0 k\u00eanh “th\u1ed1ng l\u0129nh” th\u1ecb tr\u01b0\u1eddng ph\u00e1t thanh.<\/p>\n\n\n\nChi ph\u00ed n\u1ed9i dung k\u1ecbch b\u1ea3n<\/h3>\n\n\n\n
N\u1ed9i dung k\u1ecbch b\u1ea3n radio \u0111\u01b0\u1ee3c v\u00ed nh\u01b0 “linh h\u1ed3n” c\u1ee7a n\u00f3! M\u1ed9t k\u1ecbch b\u1ea3n hay c\u1ea7n c\u00f3 nh\u1eefng y\u1ebfu t\u1ed1 s\u00e1ng t\u1ea1o, m\u1edbi l\u1ea1. Gi\u00fap ng\u01b0\u1eddi nghe v\u1eeba ch\u00fa \u00fd b\u1edfi s\u1ef1 g\u1ea7n g\u0169i th\u1ef1c t\u1ebf, l\u1ea1i v\u1eeba thu h\u00fat b\u1edfi n\u1ed9i dung h\u00e0i h\u01b0\u1edbc, h\u1ea5p d\u1eabn. Th\u00f4ng th\u01b0\u1eddng, b\u1ea1n c\u00f3 th\u1ec3 t\u1ef1 vi\u1ebft k\u1ecbch b\u1ea3n cho ch\u00ednh m\u00ecnh ho\u1eb7c \u0111\u1ec3 bi\u00ean t\u1eadp vi\u00ean vi\u1ebft. V\u00e0 \u0111\u01b0\u01a1ng nhi\u00ean \u0111i\u1ec1u n\u00e0y s\u1ebd c\u1ea7n th\u00eam chi ph\u00ed cho bi\u00ean t\u1eadp.<\/p>\n\n\n\n
Chi ph\u00ed thu \u00e2m gi\u1ecdng \u0111\u1ecdc<\/h3>\n\n\n\n
V\u1edbi m\u1ee5c \u0111\u00edch truy\u1ec1n th\u00f4ng \u0111i\u1ec7p \u0111\u1ebfn kh\u00e1n gi\u1ea3 m\u1ee5c ti\u00eau qua h\u00ecnh th\u1ee9c \u00e2m thanh. Vi\u1ec7c l\u1ef1a ch\u1ecdn m\u1ed9t ph\u00e1t thanh vi\u00ean (MC) c\u0169ng h\u1ebft s\u1ee9c quan tr\u1ecdng. M\u1ed9t gi\u1ecdng \u0111\u1ecdc hay, truy\u1ec1n c\u1ea3m s\u1ebd d\u1ec5 d\u00e0ng “ch\u1ea1m” \u0111\u1ebfn tr\u00e1i tim c\u1ee7a ng\u01b0\u1eddi kh\u00e1c. Gi\u00e1 thu \u00e2m m\u1ed9t MC th\u00f4ng th\u01b0\u1eddng s\u1ebd kh\u00f4ng qu\u00e1 cao.<\/p>\n\n\n\n
M\u1ed9t s\u1ed1 doanh nghi\u1ec7p mu\u1ed1n \u0111\u1ea7u t\u01b0 h\u01a1n cho chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh. S\u1ebd l\u1ef1a ch\u1ecdn gi\u1ecdng \u0111\u1ecdc c\u1ee7a m\u1ed9t s\u1ed1 Ngh\u1ec7 s\u0129 n\u1ed5i ti\u1ebfng, nh\u1eb1m gia t\u0103ng s\u1ef1 ch\u00fa \u00fd c\u0169ng nh\u01b0 m\u1ee9c \u0111\u1ed9 tin c\u1eady c\u1ee7a ng\u01b0\u1eddi nghe. Gi\u00e1 cho gi\u1ecdng \u0111\u1ecdc c\u1ee7a m\u1ed9t s\u1ed1 ngh\u1ec7 s\u0129 giao \u0111\u1ed9ng t\u1eeb 3 – 10 tri\u1ec7u.<\/p>\n\n\n\n
Chi ph\u00ed s\u1ea3n xu\u1ea5t \u00e2m thanh<\/h3>\n\n\n\n
Ngo\u00e0i n\u1ed9i dung k\u1ecbch b\u1ea3n, gi\u1ecdng voice th\u00ec \u00e2m thanh c\u0169ng l\u00e0 m\u1ed9t th\u00e0nh t\u1ed1 t\u00e1c \u0111\u1ed9ng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn hi\u1ec7u qu\u1ea3 c\u1ee7a m\u1ed9t chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o radio. \u00c2m thanh ph\u1ea7n n\u00e0o l\u00e0m t\u0103ng t\u00ednh c\u1ea3m x\u00fac cho m\u1eabu audio, khi\u1ebfn thu h\u00fat c\u00e1c th\u00ednh gi\u1ea3 nhi\u1ec1u h\u01a1n. N\u1ebfu b\u1ea1n d\u00f9ng nh\u1eefng \u0111o\u1ea1n \u00e2m nh\u1ea1c \u0111\u01a1n gi\u1ea3n, \u0111\u01b0\u1ee3c s\u00e1ng t\u00e1c b\u1edfi nh\u1eefng nh\u1ea1c s\u0129 b\u00ecnh th\u01b0\u1eddng th\u00ec chi ph\u00ed s\u1ebd kh\u00f4ng qu\u00e1 cao. Nh\u01b0ng n\u1ebfu mu\u1ed1n d\u00f9ng nh\u1eefng b\u00e0i h\u00e1t quen thu\u1ed9c, n\u1ed5i ti\u1ebfng, b\u1ea1n c\u1ea7n chi th\u00eam ti\u1ec1n mua b\u1ea3n quy\u1ec1n.<\/p>\n\n\n\n![\"\"](\"https:\/\/www.kenhvovgiaothong.com\/wp-content\/uploads\/2019\/04\/chi-phi-quang-cao-radio-min-1067x800.jpg\")
<\/figure>\n\n\n\nL\u1ef1a ch\u1ecdn \u0111\u01a1n v\u1ecb qu\u1ea3ng c\u00e1o gi\u00fap t\u1ed1i \u01b0u chi ph\u00ed qu\u1ea3ng c\u00e1o VOV giao th\u00f4ng<\/h2>\n\n\n\n
Chi ph\u00ed qu\u1ea3ng c\u00e1o cho VOV giao th\u00f4ng kh\u00f4ng c\u00f2n l\u00e0 v\u1ea5n \u0111\u1ec1 n\u1ebfu b\u1ea1n t\u00ecm \u0111\u01b0\u01a1c m\u1ed9t \u0111\u01a1n v\u1ecb l\u1edbn h\u1ee3p t\u00e1c v\u1edbi nh\u00e0 \u0111\u00e0i. Kenhvovgiaothong<\/a> c\u0169ng l\u00e0 m\u1ed9t trong nh\u1eefng \u0111\u1ea1i l\u00fd l\u1edbn c\u1ee7a nh\u00e0 \u0111\u00e0i. \u0110\u1ebfn v\u1edbi ch\u00fang t\u00f4i, doanh nghi\u1ec7p s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u h\u01a1n 2 t\u1eeb “d\u1ecbch v\u1ee5” th\u00f4ng th\u01b0\u1eddng:<\/p>\n\n\n\n- B\u00e1o gi\u00e1 ngay trong 5 ph\u00fat<\/li>
- T\u01b0 v\u1ea5n chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng c\u00e1o radio, l\u00ean plan mi\u1ec5n ph\u00ed<\/li>
- M\u1ee9c chi\u1ebft kh\u1ea5u c\u1ef1c kh\u1ee7ng!<\/li>
- Nh\u1eadn nh\u1eadp l\u1ecbch g\u1ea5p trong ng\u00e0y<\/li>
- S\u00e1ng t\u1ea1o n\u1ed9i dung k\u1ecbch b\u1ea3n h\u1ea5p d\u1eabn<\/li>
- Cung c\u1ea5p gi\u1ecdng \u0111\u1ecdc chu\u1ea9n<\/li>
- Thu \u00e2m – l\u1ed3ng ti\u1ebfng chuy\u00ean nghi\u1ec7p<\/li>
- C\u00f3 nhi\u1ec1u n\u0103m kinh nghi\u1ec7m trong l\u0129nh v\u1ef1c s\u1ea3n xu\u1ea5t, thu \u00e2m qu\u1ea3ng c\u00e1o. Ch\u00fang t\u00f4i lu\u00f4n \u0111\u01b0\u1ee3c nhi\u1ec1u \u0111\u1ed1i t\u00e1c, kh\u00e1ch h\u00e0ng tin t\u01b0\u1edfng<\/li>
- C\u00f3 ph\u00f2ng thu \u00e2m \u0111\u1ea1t chu\u1ea9n v\u1edbi c\u00e1c thi\u1ebft b\u1ecb hi\u1ec7n \u0111\u1ea1i<\/li><\/ul>\n\n\n\n
Sau khi k\u1ebft th\u00fac chi\u1ebfn d\u1ecbch ph\u00e1t s\u00f3ng, ch\u00fang t\u00f4i s\u1ebd cung c\u1ea5p \u0111\u1ea7y \u0111\u1ee7 t\u1edbi kh\u00e1ch h\u00e0ng h\u1ed3 s\u01a1 nghi\u1ec7m thu bao g\u1ed3m:<\/p>\n\n\n\n
- Ch\u1ee9ng nh\u1eadn ph\u00e1t s\u00f3ng ( x\u00e1c nh\u1eadn c\u1ee7a \u0110\u00e0i)<\/li>
- H\u00f3a \u0111\u01a1n VAT<\/li>
- Bi\u00ean b\u1ea3n nghi\u1ec7m thu v\u00e0 thanh l\u00fd h\u1ee3p \u0111\u1ed3ng<\/li><\/ul>\n\n\n\n
<\/figure>\n\n\n\nChi ph\u00ed booking qu\u1ea3ng c\u00e1o<\/h3>\n\n\n\n
To\u00e0n b\u1ed9 d\u1ecbch v\u1ee5 booking qu\u1ea3ng c\u00e1o tr\u00ean k\u00eanh radio<\/a> n\u00f3i chung v\u00e0 k\u00eanh VOV giao th\u00f4ng n\u00f3i ri\u00eang \u0111\u1ec1u \u0111\u01b0\u1ee3c \u1ea5n \u0111\u1ecbnh m\u1ed9t th\u1eddi l\u01b0\u1ee3ng ph\u00e1t s\u00f3ng c\u1ed1 \u0111\u1ecbnh. L\u01b0\u1ee3ng spot cho m\u1ed7i khung gi\u1edd \u0111\u1ec1u c\u00f3 gi\u1edbi h\u1ea1n. C\u00f3 r\u1ea5t nhi\u1ec1u k\u00eanh radio hi\u1ec7n nay, tu\u1ef3 v\u00e0o t\u00ednh ch\u1ea5t c\u1ee7a t\u1eebng k\u00eanh m\u00e0 c\u00f3 nh\u1eefng \u0111\u1ed1i t\u01b0\u1ee3ng th\u00ednh gi\u1ea3 kh\u00e1c nhau. V\u00ec th\u1ebf, vi\u1ec7c l\u1ef1a ch\u1ecdn m\u1ed9t k\u00eanh radio ph\u00f9 h\u1ee3p v\u1edbi kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a s\u1ea3n ph\u1ea9m\/ ng\u00e0nh h\u00e0ng c\u1ea7n qu\u1ea3ng c\u00e1o l\u00e0 r\u1ea5t quan tr\u1ecdng.<\/p>\n\n\n\n Chi ph\u00ed qu\u1ea3ng c\u00e1o tr\u00ean VOV giao th\u00f4ng<\/em> c\u0169ng do \u0111\u00f3 m\u00e0 tu\u1ef3 thu\u1ed9c v\u00e0o k\u00eanh b\u1ea1n mu\u1ed1n qu\u1ea3ng c\u00e1o l\u00e0 g\u00ec? V\u00e0o khung gi\u1edd n\u00e0o? Ri\u00eang k\u00eanh VOV giao th\u00f4ng hi\u1ec7n nay \u0111ang l\u00e0 k\u00eanh “th\u1ed1ng l\u0129nh” th\u1ecb tr\u01b0\u1eddng ph\u00e1t thanh.<\/p>\n\n\n\n N\u1ed9i dung k\u1ecbch b\u1ea3n radio \u0111\u01b0\u1ee3c v\u00ed nh\u01b0 “linh h\u1ed3n” c\u1ee7a n\u00f3! M\u1ed9t k\u1ecbch b\u1ea3n hay c\u1ea7n c\u00f3 nh\u1eefng y\u1ebfu t\u1ed1 s\u00e1ng t\u1ea1o, m\u1edbi l\u1ea1. Gi\u00fap ng\u01b0\u1eddi nghe v\u1eeba ch\u00fa \u00fd b\u1edfi s\u1ef1 g\u1ea7n g\u0169i th\u1ef1c t\u1ebf, l\u1ea1i v\u1eeba thu h\u00fat b\u1edfi n\u1ed9i dung h\u00e0i h\u01b0\u1edbc, h\u1ea5p d\u1eabn. Th\u00f4ng th\u01b0\u1eddng, b\u1ea1n c\u00f3 th\u1ec3 t\u1ef1 vi\u1ebft k\u1ecbch b\u1ea3n cho ch\u00ednh m\u00ecnh ho\u1eb7c \u0111\u1ec3 bi\u00ean t\u1eadp vi\u00ean vi\u1ebft. V\u00e0 \u0111\u01b0\u01a1ng nhi\u00ean \u0111i\u1ec1u n\u00e0y s\u1ebd c\u1ea7n th\u00eam chi ph\u00ed cho bi\u00ean t\u1eadp.<\/p>\n\n\n\n V\u1edbi m\u1ee5c \u0111\u00edch truy\u1ec1n th\u00f4ng \u0111i\u1ec7p \u0111\u1ebfn kh\u00e1n gi\u1ea3 m\u1ee5c ti\u00eau qua h\u00ecnh th\u1ee9c \u00e2m thanh. Vi\u1ec7c l\u1ef1a ch\u1ecdn m\u1ed9t ph\u00e1t thanh vi\u00ean (MC) c\u0169ng h\u1ebft s\u1ee9c quan tr\u1ecdng. M\u1ed9t gi\u1ecdng \u0111\u1ecdc hay, truy\u1ec1n c\u1ea3m s\u1ebd d\u1ec5 d\u00e0ng “ch\u1ea1m” \u0111\u1ebfn tr\u00e1i tim c\u1ee7a ng\u01b0\u1eddi kh\u00e1c. Gi\u00e1 thu \u00e2m m\u1ed9t MC th\u00f4ng th\u01b0\u1eddng s\u1ebd kh\u00f4ng qu\u00e1 cao.<\/p>\n\n\n\n M\u1ed9t s\u1ed1 doanh nghi\u1ec7p mu\u1ed1n \u0111\u1ea7u t\u01b0 h\u01a1n cho chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh. S\u1ebd l\u1ef1a ch\u1ecdn gi\u1ecdng \u0111\u1ecdc c\u1ee7a m\u1ed9t s\u1ed1 Ngh\u1ec7 s\u0129 n\u1ed5i ti\u1ebfng, nh\u1eb1m gia t\u0103ng s\u1ef1 ch\u00fa \u00fd c\u0169ng nh\u01b0 m\u1ee9c \u0111\u1ed9 tin c\u1eady c\u1ee7a ng\u01b0\u1eddi nghe. Gi\u00e1 cho gi\u1ecdng \u0111\u1ecdc c\u1ee7a m\u1ed9t s\u1ed1 ngh\u1ec7 s\u0129 giao \u0111\u1ed9ng t\u1eeb 3 – 10 tri\u1ec7u.<\/p>\n\n\n\n Ngo\u00e0i n\u1ed9i dung k\u1ecbch b\u1ea3n, gi\u1ecdng voice th\u00ec \u00e2m thanh c\u0169ng l\u00e0 m\u1ed9t th\u00e0nh t\u1ed1 t\u00e1c \u0111\u1ed9ng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn hi\u1ec7u qu\u1ea3 c\u1ee7a m\u1ed9t chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o radio. \u00c2m thanh ph\u1ea7n n\u00e0o l\u00e0m t\u0103ng t\u00ednh c\u1ea3m x\u00fac cho m\u1eabu audio, khi\u1ebfn thu h\u00fat c\u00e1c th\u00ednh gi\u1ea3 nhi\u1ec1u h\u01a1n. N\u1ebfu b\u1ea1n d\u00f9ng nh\u1eefng \u0111o\u1ea1n \u00e2m nh\u1ea1c \u0111\u01a1n gi\u1ea3n, \u0111\u01b0\u1ee3c s\u00e1ng t\u00e1c b\u1edfi nh\u1eefng nh\u1ea1c s\u0129 b\u00ecnh th\u01b0\u1eddng th\u00ec chi ph\u00ed s\u1ebd kh\u00f4ng qu\u00e1 cao. Nh\u01b0ng n\u1ebfu mu\u1ed1n d\u00f9ng nh\u1eefng b\u00e0i h\u00e1t quen thu\u1ed9c, n\u1ed5i ti\u1ebfng, b\u1ea1n c\u1ea7n chi th\u00eam ti\u1ec1n mua b\u1ea3n quy\u1ec1n.<\/p>\n\n\n\n Chi ph\u00ed qu\u1ea3ng c\u00e1o cho VOV giao th\u00f4ng kh\u00f4ng c\u00f2n l\u00e0 v\u1ea5n \u0111\u1ec1 n\u1ebfu b\u1ea1n t\u00ecm \u0111\u01b0\u01a1c m\u1ed9t \u0111\u01a1n v\u1ecb l\u1edbn h\u1ee3p t\u00e1c v\u1edbi nh\u00e0 \u0111\u00e0i. Kenhvovgiaothong<\/a> c\u0169ng l\u00e0 m\u1ed9t trong nh\u1eefng \u0111\u1ea1i l\u00fd l\u1edbn c\u1ee7a nh\u00e0 \u0111\u00e0i. \u0110\u1ebfn v\u1edbi ch\u00fang t\u00f4i, doanh nghi\u1ec7p s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u h\u01a1n 2 t\u1eeb “d\u1ecbch v\u1ee5” th\u00f4ng th\u01b0\u1eddng:<\/p>\n\n\n\n Sau khi k\u1ebft th\u00fac chi\u1ebfn d\u1ecbch ph\u00e1t s\u00f3ng, ch\u00fang t\u00f4i s\u1ebd cung c\u1ea5p \u0111\u1ea7y \u0111\u1ee7 t\u1edbi kh\u00e1ch h\u00e0ng h\u1ed3 s\u01a1 nghi\u1ec7m thu bao g\u1ed3m:<\/p>\n\n\n\nChi ph\u00ed n\u1ed9i dung k\u1ecbch b\u1ea3n<\/h3>\n\n\n\n
Chi ph\u00ed thu \u00e2m gi\u1ecdng \u0111\u1ecdc<\/h3>\n\n\n\n
Chi ph\u00ed s\u1ea3n xu\u1ea5t \u00e2m thanh<\/h3>\n\n\n\n
<\/figure>\n\n\n\nL\u1ef1a ch\u1ecdn \u0111\u01a1n v\u1ecb qu\u1ea3ng c\u00e1o gi\u00fap t\u1ed1i \u01b0u chi ph\u00ed qu\u1ea3ng c\u00e1o VOV giao th\u00f4ng<\/h2>\n\n\n\n
![\"\u01b0u](\"https:\/\/www.kenhvovgiaothong.com\/wp-content\/uploads\/2019\/04\/lien-he-quang-cao-vov-giao-thong-1400x349.jpg\")
<\/figure>\n\n\n